I'd say that it's probably the single decision that helped April and I take our home business to the next level.
Choosing to market ourselves on Instagram put a chain of events into motion, that changed the very way we were doing business. And we haven't looked back!
Here's a few of those business altering events.
- The very first commission that we ever made came from our Instagram following.
- We met our future mentor on Instagram.
- We signed up our very first referrals from Instagram.
- We were able to map out an Instagram marketing strategy that actually translated to other social media platforms.
- We were voted Members of the Month in our marketing community.
The list goes on I'm sure. But this is all about you and the decision to start using Instagram as a marketing tool right?
So besides the reasons I mentioned above that solidified Instagram for me. Let me share a few reasons why I actually direct my new teammates to start on Instagram.
First off. It's pretty easy. I hear people say all of the time that they thought that Instagram was just an app for selfie obsessed teenagers. While that may hold true on the surface. There are a ton of huge brands that have been on Instagram for years now. And that list is still growing everyday.
Big brands, celebrities, and sports figures all utilize Instagram.
But here's the cool part. Everyone can join. All you need is a smartphone and an internet connection. So you can run the majority of your business, right on your mobile device.
Also, its really easy to teach. I've taught several people now. With no prior social media marketing experience to build huge followings. And now they can market whatever they want!
And the basic premise of Instagram is super easy to grasp. It's really just posting pictures and engaging with your audience.
Using Instagram as a marketing tool has unlimited potential for growth.
You can build a big presence in a relatively short amount of time. I've seen brands build 100k+ followings in less than a year. So it's very possible. It's just about how much you want to hustle! Lol
Magazines, communities, and events are increasingly using Instagram to document and increase engagement with their audiences. Hashtags are incredibly powerful on Instagram. More so than any other social media platform. So it's easy for your followers and fans to get in on the fun!
Instagram is also owned by Facebook. So they are constantly striving to make the user experience better! Which is a huge bonus for business owners in my opinion.
Because if you're using it the right way. (Which we teach) It's really easy to stand out!
If you liked this article on using Instagram as a marketing tool, please leave us a comment. We love the feedback! And also share it with your friends!
And a HUGE P.S. If you're looking to get started on Instagram and you're looking for some more in-depth training. You'll definitely want to check out our course. Just click the link below. There's some great free resources, just for looking!